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The Orlando Eye Becomes The Coca-Cola Orlando Eye

July 29, 2016 // 0 Comments

After celebrating its first birthday this past May, Orlando’s 400-foot observation wheel is bubbling with happiness over its new name: Coca-Cola Orlando Eye. This exciting partnership with Coca-Cola allows guests to share enhanced new experiences on the observation wheel from the moment they [...]

Coca-Cola Reveals New “One-Brand” Packaging

April 19, 2016 // 0 Comments

In a move that will extend the Company’s “One Brand” global marketing strategy to packaging, Coca-Cola has announced the launch of new graphics that use one visual identity system featuring Coca-Cola Red as a unifying color across the Trademark. The Red Disc, the signature element of the new [...]

The Coca-Cola Bottle Is 100 Years Young

April 13, 2015 // 0 Comments

ATLANTA – A design so distinctive that it could be recognized by touch alone and so unique that it could be identified when shattered on the ground. This was the brief for the creation of the Coca-Cola bottle which is 100 years young this year. To mark this milestone, The Coca-Cola Company is [...]