The Latest Dish

NJGreats: The Ave Is Alive With The Taste Of French Macarons


When Maureen O’Neil realized that her kitchen and bake shop was not nearly as big as the orders pouring in for her authentic French macarons, it was time to consider expanding. A perfect location was just waiting for her on Bloomfield Avenue in Caldwell. This Spring she made that move, and we were there when she opened the doors. Conveniently located across the street from a favorite place Rockn’ Joe Caldwell, also known as HQ, mac lovers can balance their favorite confections with caffeinated creations. But its not just macaroons.



Chemist by trade, Maureen traded a laboratory for a kitchen and her tools of the trade blend only all natural ingredients and flavors. The mac menu is extensive and alluring.

While rich savory favorites like red velvet or dark chocolate sea-salt present dessert beautifully, there is something about lavender honey that brings a cup of tea to a new level. The possibilities are endless. And then, “ugly but good cookies’ happens. Light and crispy sweet with an almond flavor; easier to eat then describe, but as one raconteur describes “do not eat while driving.

Maureen is constantly coming up with flavors and designs for her authentic macarons as well as cupcakes cookies and cakes. She is seconded by her daughter Alexandra and there are always fresh new faces at the counter. Even the mayor stopped by. Her macs make great favors and wonderful additions to your dessert buffet. Stop in for a visit or contact Asalt & Buttery for a consultation on your next catered event.

Be sure to like AsaltAndButtery on Facebook and Follow on Twitter at @AsaltAndButtery for the latest flavor releases.




Asalt & Buttery

346 Bloomfield Ave
Caldwell NJ 07424
Type of Cuisine: Bakery
Hours: Tues, Wed, Sat 9AM-6:30PM | Thu-Fri 9AM-7PM | Sun 9AM-5PM
Price Range: $$




Lori Sica of NJ  Greats is a Connectpreneur: As a life long resident of New Jersey, Lori is still amazed at all this state has to offer. While it is small in size, opportunity is larger than large. Minutes from Manhattan, miles of coastline and many towns and cities to hang your “open” for business sign.Our modern cultural lineage dates back to Ellis Island immigration and many of those generations framed their lives here, sharing their trades and talents.

There is no shortage of history in this state either. George Washington had several Revolutionary War encampments, the first ever recorded baseball game was played here and the State House in Trenton is America’s second oldest still in use. Let’s not forget that New Jersey is also home to one of the greatest innovators of all time, Thomas Edison. That spirit is alive and well today. For every entrepreneur who opens shop here, the network opportunities are endless. Lori embraces that spirit as a social media wizard, Ambassador of  charitable organization & events. She is editor and founder of NJGreats.

About Black Tie and Flip Flops (679 Articles)
The passions, musings, and discoveries of explorers and raconteurs. Follow us on twitter at @BlackTieFF ( ) and like us on Facebook ( )

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